Defining your brand proposition, uncovering what really differentiates you from your competitors and communicating your messages in a motivating and consistent manner will have a powerful impact on your communication and commercial objectives.
Essentially, we can help bring clarity to your messages, and help identify what you should say and how you should say it.
Developing your corporate or brand proposition will give your brand consistency across all your communications channels, including media relations, internal comms, advertising, sponsorship, marketing materials and websites.
We have taken companies from many sectors through brand proposition and development journeys. All have had a positive impact, internally and externally.
Our tried and trusted approach includes:
- Internal and external brand perception audits
- Sector research and evaluation
- Customer/audience research
- Brand proposition workshops and development
- Brand logo design and development
- Strapline development
- Brand guidelines – technical and cultural
- Brand/product naming
We love helping ambitious businesses and brands grow
Get in touch so we can discuss your needs and how we can help.