RMS

Wright Robinson

Brief: Make the £143m Wright Robinson College the ‘first choice’ for secondary Education in New East Manchester.

Our work: Refresh the school's brand identity and launch a new website, marketing collateral and PR campaign and stakeholder engagement

Detail:  

Design: brochures, billboards, bus shelters.

Web: interactive website for pupils and teachers using video

PR: public relations campaign to influence key stakeholders – parents, pupils, primary schools. Radio advertising campaign.

Results:            

  • Year 7 places filled in record time
  • Key partnerships established with primary schools
  • £100,000 worth of media coverage

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