RMS

CurrentBody

 


www.currentbody.com

Brief: Boost awareness of newly launched etailer www.currentbody.com, to grow its customer base and establish a reputation in the health and fitness industry.

Our work: Established co founders Laurence Newman and Andrew Showman as industry experts, gaining profile in leading health and fitness publications as well as online media. Organised partnerships with key health writers to ensure product testing and subsequent positive media coverage in range of target media.

Detail:  

PR: profiles in leading health and fitness publications as well as online media

Results:            

  • CurrentBody topped £500,000 turnover within nine months of launch
  • Co founders are actively approached for comments and viewpoints on industry-related news

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